|Company Name||grasia Pte., Ltd.|
|Shareholder||OPT Holding Inc.|
|Business||Global Marketing Service (Inbound Marketing of tourists visiting Japan)|
|Established in||August 2016|
|Board Member||CEO / Director: Ryukichi Iwakiri
COO / Director: Megumi Iwamoto
grasia Pte., Ltd.
grasia Bangkok Co., Ltd.
Quantitative research online with more than 1000 panels.
Qualitative research such as group interview, one to one with a group of 5 to 40 people.
Promotion strategy planning based on the data analysis such as research.
As the price varies depending on the target market and the season, please feel free to contact us.
Translating from Japanese to other languages.
After translation, review and revise it to appropriate wording and expression to deliver right message of corporate identity to users.
Corporate site, campaign site and system development
Applicable service Game, Advertorial, SNS content, Explanatory material of accommodations, restaurant menu localization.
SEM / SEO , LP / EFO
Improve search engine ranking, optimization of traffic and conversion rate through each keyword.
Social Media Production
Official page production
Development, design and production of official account of Facebook, LINE, Wechat, Instagram etc.
Official page operation
Operation and management of official account.
Planning and operation of social mediacampaign.
Operation of Ad campaign.
Convening press and media / translating press release / One-stop service of hosting offline press conference, assigning venue and MC, Stage Design, calling press and media etc.
Posting image of service / product, mainly for Instagram.
Photo + Content Post
Posting image and text of service / product, mainly for Facebook
Posting video content created and edited by the influencers
Event participation & Post
Online idol / blogger to participate in event and write an article
Travel and Post
Online idol / blogger to travel and write an article
Planning and creating marketing strategy, storyboard, filming and editing of video
Utilizing video for SNS campaign, YouTube and other video ad network.
Tie-in ad , Advertorial
TV / Radio
Different from TV or Radio ad in Japan, there is often a case that area targeting for TV ad in ASEAN region is not possible and Radio coverage is very small. We will propose the best solution based on the discussion with the customer about your service, target countries and audience etc. We deal not only TV commercials or sponsorship of program, but also a part of TV program. Please contact us for an inquiry.
OOH (Outdoor Ad)
In- Train Ad
Chartered Train Ad
Train Wrap Ad
In- Bus Ad
Bus Wrap Ad
Going around on the multiple areas. Ex. Visiting several office building, touring each municipalities office
Support of exhibiting at the event, from booth design to hiring staff.
Support of hosting concert in overseas from planning to operation in cooperation with local companies
For any inquiries about our service, quotes, etc., feel free to contact us.
What is Inbound Tourism?
inbound Tourism of Japan refers to foreign tourists visiting Japan in general. As a result of recent tourism boom to Japan, marketing activities to attract those foreign tourists have drawn much attention by the marketers in Japan.
Japan aims to become Tourism-Oriented Country
In 2015, foreign visitors to Japan recorded 19.7million, a 47.1% increase
and 6 million over the 13.41 million who visited Japan in 2014 and the
number of foreign inbound tourist has surpassed the outbound figure
for the first time in 45 years since 1970.
As the total number is likely to reach the government’s target of 20 million visitors before 2020 and officials are thinking about revising the target upward as well as gross domestic product (GDP), marketing to target those tourists visiting Japan has become more essential than ever.
Source: Japan National Tourism Organization (JNTO)